Order flow from channels to outcome
How much of the order volume from each channel is fulfilled and how much comes back?
Claim: The three channels merge into the orders node and then split into fulfilled and returned; what enters the node equals what leaves it, and the table lists every link with its value.
Sankey flow
Current chart form: Sankey flow
Sankey flow. Showing 6 of 6 periods
- 1. Step one: the question the chart answers
- 2. Step two: the data and definitions behind the numbers
- 3. Step three: the reading and the suggested action
Version-pinned synthetic data; the site checks conservation at every intermediate node before drawing.
Data table
| Path | Source | Permitted action | Flow volume (orders) |
|---|---|---|---|
| 1 | Web | Orders | 420 orders |
| 2 | Store | Orders | 310 orders |
| 3 | Partner | Orders | 140 orders |
| 4 | Orders | Fulfilled | 790 orders |
| 5 | Orders | Returned | 80 orders |
| 6 | Web | Returned | 0 orders |
ordered flow steps and values
How this figure was calculated
How was this figure calculated?
This is synthetic data that teaches how to read the chart; it is not a customer result.
- Metric definition
- Flow volume — Flow volume · sum · monthly
- Unit
- orders
- Definition version
- 1.0.0
- Time scope
- node
- Synthetic source id
- synthetic-customer-flow-v2026.10.1
- Source fingerprint
- 5fe3daae4a2c273f
- Source
- Synthetic data
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